PCB’s Learning Center stands apart as one of our best free service offerings - providing crucial information about international trade directly from the industry leaders who know it best. The first step is always knowledge, and the Learning Center is here to help give you the tools you need to succeed. 

Every year, the Learning Center puts out a full complement of sessions covering a wide range of topics, from navigating issue-based challenges ripped from the day’s headlines to broad, perennial information that lays the essential foundations for any good international business. Our webinars are also routinely frequented by Customs professionals from around the world working for a broad range of companies, as we provide crucial information for free to all comers. 

Below are the core courses for 2026. However, it should be noted that in addition to this schedule being subject to change, this list excludes several emergent webinars we offer throughout the year, along with topical sessions added throughout the year to address top-of-mind challenges.

For information on emergent or collaborative events, you are encouraged to visit the Learning Center homepage for the latest information.  

How to Import into Canada || How to Import into the US

A yearly favorite, ‘How to Import into…” has never been more important. This webinar provides crucial information for seasoned and novice importers alike, and covers everything you need to know when importing into Canada or the US. From the practical perspective of industry experts to keen insights on the starting point for businesses looking to leap into a brand-new international market, this is foundational knowledge every importer should know as soon as possible. 

Topics in this webinar include: 

• Responsibility of the Importer
• Role of the Customs Broker
• CBSA and Participating/Partnering Government Agencies
• Determining Country Of Origin
• Determining Your Tariff Classification
• Review of the Required Documents and Forms 

Upcoming Sessions:

February 19, 2026 (How to Import into Canada) - 9:00 AM to 10:00 AM 

March 12, 2026 (How to Import into the US) - 9:00 AM to 10:00 AM 

How to Classify a Product

Classification can be a complicated concept to understand fully, and there are many pitfalls for the unaware. This webinar is vital for importers seeking to avoid financial consequences, including penalties. “How to Classify a Product” dives into what you need to know about the classification of goods, including what the term actually means, how your goods are ultimately classified, what terminology is used in the process, and how the concept of classification fits into the larger importing requirements. By the end of this webinar, you’ll have the literacy and understanding needed to navigate classification both complication and headache-free. 

Topics in this webinar include: 

• Harmonized Commodity Descriptions
• Coding System And Classification Aids
• General Rules Of Interpretation (GRI)
• Duty Rates And Binding Rulings
• Countervailing Duty Vs. Anti-Dumping Duty
• Shared Responsibility And Informed Compliance

Upcoming Session: 

April 23, 2026 - 9:00 AM to 10:00 AM 

How to Choose the Best Incoterm®

Incoterms® have never been more important than they are right now. At a time when importers are looking for ways to save at Customs, adjusting and reconsidering your Incoterms® could be exactly the fresh thinking you need. Incoterms® are the internationally recognized terms of sale that define the roles of the parties to a sale. Choosing the right one for your import is incredibly important, but it can also be an involved process that, if done incorrectly, could leave money on the table for your business. 

Knowing what Incoterms® make sense for you, and how to best apply them to your specific situation, can make all the difference to your bottom line. This is a two-hour-long free webinar that dives into what Incoterms® exist, how they are applied, what they mean legally for you, and how your business can use them to be in the best position possible during your import. 

Topics in this webinar include: 

• What Are Incoterms® And Their Importance
• Terms And Definitions
• Use Cases And Who Pays What
• Transfer Of Responsibility And Legal Implications
• Modes Of Transportation And Controlling Your Supply Chain
• Best Practices And Consequences Of Choosing The “Wrong” Term

Upcoming Session: 

May 21, 2026 - 9:00 AM to 11:00 AM

How to Value a Product for Customs

Valuation stands apart as one of the most impactful declarations you can make when importing goods. Getting it right is crucial if you want to cross Customs smoothly. However, it’s not as straightforward as one might imagine. How much an import is valued at is often complicated by its situation. What about goods where there was no sale? What about goods where the buyer and seller are related? Is a good going to be valued less because it’s discounted or free? All valid questions, the answers to which will change your import’s value.

In this webinar, we dive into the world of valuation and all the nuances and processes that go with it. Whether you are brand new to importing, learning about this for the first time, or representing an established global business looking to brush up on the basics, this is the bedrock on which all importing is built, and your business will greatly benefit from your attendance. 

Topics in this webinar include: 

• Methods Of Appraisement / Valuation
• Deductions And Additions
• Related Party Transactions
• Valuation Pitfalls And Monetary Penalties
• Reasonable Care And Reason To Believe
• Rulings

Upcoming Session:

November 19th, 2026 - 9:00 AM to 10:00 AM

The PCB Learning Center is the place to brush up on your skills in the international marketplace, and if you like what you see, be sure to bookmark our site, subscribe to our newsletter, and keep an eye on our social media channels for when we announce new and emerging webinars throughout the year. 

There is a lot to discuss in the world of trade, and much of it has to do with the news of the day, so topical webinars are common and provide some of the best information and insights you need to thrive in the global marketplace.  

Of course, if you don’t see the webinar you need, you are encouraged to have our team come and discuss whatever unique topics you wish at your business! Our Trade Advisory Service team offers Personalized Instruction, bringing our expertise right into your boardroom. For more information on that, be sure to contact our Trade Advisory Team today.
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